009: Veronica Chen | SMAhome: the Integrated Media Service for Smart Home Professionals

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Veronica Chen, editor in chief of the SMAhome media service

and group manager of the Messe Frankfurt New Era Business Media company, joins us in this episode and shares what the SMAhome media service is all about. Veronica expresses that SMAhome is a platform that delivers the latest smart home news updates of the original manufacturers, to connect them with international channel players, aiming to promote the businesses within the smart home industry. During the show, we talked about how SMAhome started, talked about their printed magazine, as well as their online mySMAhome platform. We also covered the industry trends of the smart home industry, the status of where it is at today, and what opportunities and obstacles lies ahead. Veronica believes that smart home industry will eventually enter the mainstream but it is still a relatively new industry now, vendors need to work together and form partnerships to surpass the early adoption stage. Now, Subscribe to the Everything Linking podcast to get in on the details!


Interviewed Guest

Veronica Chen is Group Manager at Messe Frankfurt New Era Business Media Ltd.(MFNE), responsible for Secutech overseas trade fairs and the company’s smart home business line, SMAhome.


Interviewed Company

SMAhome is an integrated media service brought to you by a&s magazine, asmag.com and Secutech, the world’s leading security media and exhibition. Consisting of print, digital, exhibition and event, SMAhome provides international smart home professionals with the powerful platform to link, network and connect with the original manufacturers around the world. SMAhome belongs to the Messe Frankfurt GmbH.

Messe Frankfurt GmbH is one of the world's largest trade fair companies with 537,000,000 Euros in sales and over 1,800 active employees. The group has a global network of 28 subsidiaries, five branch offices, and 52 international sales partners.


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